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NETFLIX | 2022

D&AD Netflix: Non-English Language Content 
"Great stories are universal"

Since Covid, the interest in non-English content has jumped 50% since the start of 2021. As a result, we wanted to create this campaign in order to bring other cultures to your doorstep, so you don't have to travel because of the many restrictions and worries. This campaign is a way for people to engage with Netflix's rich foreign content and experience more ways to engage with culture in a more immersive way.

This proposed campaign was done by myself and Natalie Cole.

 © Michelle Deng

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